{"title":"Desert Chrome Collection","description":"\u003cp\u003eWhere rugged meets refined, \u003cstrong\u003eThe Desert Chrome Collection\u003c\/strong\u003e brings a modern edge to classic western style. Built for open roads, late nights, and everything in between, each piece blends durable, everyday wear with bold chrome-inspired concho detailing that catches the right amount of light. It's a balance of grit and shine - made for those who carry a little desert dust but still like to stand out.\u003c\/p\u003e\n\u003cp\u003eFrom sun-faded tones to darker, moodier finishes, every hat in this range is designed to feel effortless, worn-in, and ready for whatever the day (or night) leads. \u003c\/p\u003e\n\u003cp\u003eWestern at heart, with a sharper, more elevated attitude\u003c\/p\u003e","products":[{"product_id":"the-midnight-mesa","title":"The Dust and Shadow","description":"\u003cp\u003eClean lines, sharp contrast, and pure western attitude - \u003cstrong\u003eThe Dust and Shadow\u003c\/strong\u003e brings a timeless edge.\u003c\/p\u003e\n\u003cp\u003eThe crisp white crown meets a deep black brim, creating a look that's both classic and bold.\u003c\/p\u003e\n\u003cp\u003eIt's the kind of hat that works anywhere - from sunlit days on the ranch to nights under neon lights. Balanced, versatile and built with quiet confidence\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle\u003c\/strong\u003e: 5-panel trucker with structured front\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit\u003c\/strong\u003e: Adjustable snapback closure\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe Dust and Shadow - \u003c\/b\u003eproof you don't have to be loud to stand out\u003c\/p\u003e","brand":"Cowpoke Country","offers":[{"title":"Default Title","offer_id":61693391798602,"sku":null,"price":27.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/7975\/9946\/files\/Dust_and_Shadow.jpg?v=1777196178"},{"product_id":"the-midnight-mesa-copy","title":"The Canyon Drift","description":"\u003cp\u003eBuilt on tradition with a modern edge,\u003cstrong\u003e The Canyon Drift\u003c\/strong\u003e brings raw western character. The rich brown tones echo worn leather and dusty trails, while the light mesh back keeps it easy and breathable for wherever the day takes you.\u003c\/p\u003e\n\u003cp\u003eThis hat feels right at home from the ranch to the road.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle\u003c\/strong\u003e: 5-panel trucker with structured front\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit\u003c\/strong\u003e: Adjustable snapback closure\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Canyon Drift\u003c\/strong\u003e - For those who prefer their style the same way they ride - steady, confident and built to last\u003c\/p\u003e","brand":"Cowpoke Country","offers":[{"title":"Default Title","offer_id":61709380354378,"sku":null,"price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/7975\/9946\/files\/Canyon_Drift.jpg?v=1777195828"},{"product_id":"the-outlaw-ember","title":"The Outlaw Ember","description":"\u003cp\u003eBold, unapologetic and built to stand out - \u003cstrong\u003eThe Outlaw Ember\u003c\/strong\u003e brings serious heat!\u003c\/p\u003e\n\u003cp\u003eThe striking red finish hits like the desert sunset at full intensity. Its the kind of hat that doesn't wait for attention - it takes it\u003c\/p\u003e\n\u003cp\u003eMade for high-energy days and even louder nights, this hat rides the line between classic western grit and modern statement style\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle\u003c\/strong\u003e: 5-panel trucker with structured front\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit\u003c\/strong\u003e: Adjustable snapback closure\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe Outlaw Ember - \u003c\/b\u003eWhether you're out on the town or out past the last streetlight, this hat will keep all eyes on you!\u003c\/p\u003e","brand":"Cowpoke Country","offers":[{"title":"Default Title","offer_id":61709393527114,"sku":null,"price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/7975\/9946\/files\/Outlaw_Ember.jpg?v=1777196464"},{"product_id":"the-crimson-spur","title":"The Crimson Spur","description":"\u003cp\u003eFast, Bold and built with attitude. \u003cstrong\u003eThe Crimson Spur\u003c\/strong\u003e is where western grit meets after-dark energy. 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